✓ 90% of all product sales are generated on the first search result page. Therefore, your listing should contain all relevant keywords to appear on the top search results ranks.
✓ The techniques used to improve the listing ranking are defined as Amazon SEO (search engine optimization).
Experienced SEO experts know the different ranking factors and how to optimize your listings in order to boost your sales.
✓ It’s not only important that your listings contain the right keywords, but also creative, convincing titles and descriptions to catch the attention of your customers.
✓ A good Amazon SEO expert/copywriter also knows Amazon’s specifications on how product listings must be structured and what each description must contain.